It is no secret that we’re quite smitten with Mrs. Lieb here at the Native Advertising Institute. And we were more than pleased when she accepted our invitation to take the stage with her research on disruptive technology at the Native Advertising Days on October 19th, 2015.
The Vice President of Content Marketing at Teradata Marketing Applications and former industry analyst at the Altimeter Group will be our opening keynote at the conference and is thus entrusted with the job of setting the scene for the two days of native advertising talks, discussions and networking.
And you are in for quite a treat.
Why Rebecca Lieb?
The answer to this question is pretty straightforward. Rebecca Lieb is a true native advertising pioneer, in fact, she might be THE one true pioneer when it comes to original research on the topic. With her deep experience in marketing, media and tech companies, her experience as a strategic advisor and corporate trainer to a wide range of Fortune 500 brands, and her significant amount of research on the topics of content marketing, content strategy and native advertising, her resumé speaks for itself.
In addition, Mrs.Lieb has developed a great reputation as a speaker and with her digital marketing innovation and disruption as part of her professional DNA we believe that she is the perfect keynote speaker to kick-off the conference.
Check out the Native Advertising Days website to see all the speakers. Then register today to attend the biggest native advertising event in Europe this year.