Ben Baer

Ben leads all branded content initiatives for Inc. and Fast Company’s renowned custom studio, where he guides the creation of articles, panel discussions, event coverage, infographics, podcasts, and immersive storytelling experiences. With a keen eye for innovation and a collaborative approach, he ensures each project not only meets the highest editorial standards but also resonates with diverse audiences and partners. Drawing on more than two decades in business journalism, Ben has built a reputation for insightful coverage of industry transformation and the visionaries behind it. His leadership journey spans Fast Company, Inc., Forbes, and CNN, where he directed teams of writers, editors, and producers to deliver award-winning stories on a global scale. Ben’s blend of editorial expertise and creative direction continues to shape compelling narratives that inform and inspire.