Rhiannon Davies

Rhiannon Davies is Head of Sales at GumGum, bringing over a decade of experience spanning both agency and sales roles. Having joined GumGum through the acquisition of Playground xyz, she has been a leading voice in championing attention as a key advertising metric. Now at the helm of UK sales, Rhiannon focuses on driving innovation through contextual intelligence and delivering impactful solutions that help brands stand out. After recently returning to the industry following maternity leave, Rhiannon brings a fresh perspective and renewed energy to an evolving media landscape. Her blend of commercial acumen, hands-on experience, and curiosity about what’s next positions her as a trusted partner to clients navigating the changing world of digital advertising.