Mastering Design Trends in Native Advertising and Branded Content

Lowering the Barrier to Entry for Web Design with Vev

Who is this session for?

The session is adapted to creators and managers alike, as we are exploring design trends and features that work as the foundation for engaging interactive storytelling.
We encourage anyone curious about gaining the skillset to build for web independently to join — The magic of no-code opens up web design to anyone with the spark and desire to create.
The session will also provide insights for managers on how teams can implement a no-code workflow to upskill their existing team, reduce costs, streamline digital production, and bring ideas to life on the web.

Takeaways - Join this session to learn:

Scalable workflow: Learn how no-code facilitates a more streamlined workflow and removes repetitive tasks for all stakeholders — increasing productivity and scalability.
The no-code toolbox: Learn about the components that make up the no-code toolbox, and what skills it takes to use them
Experiment with the tools: How teams are leveraging Vev to experiment, use interactive features, and test new trends to achieve marketing success.
No-code builds in the wild: How no-code generated sites ensure you follow web best practices: SEO, Accessibility, Security and Analytics.

Meet the speakers

We promise that you will be in great company

Expert

Person

Tine Karlsen

CEO & Co-Founder

Based in Norway, Tine Karlsen is the CEO & Co-founder of Vev.

While working at a digital design and publishing firm, Tine witnessed the persistent problem of developers being siloed from designers and content creators; to solve this, Tine and CTO Nicolay Thafvelin founded Vev in 2017 to unite the creative and technical parts of the design process. Since then, Vev has seen incredible growth, with notable users such as Schibsted, Politico, The Daily Mail, DN, The Economist, CNA, Experian, MillerKnoll, WWF, and Pfizer.

With over a decade of experience in the no-code and low-code space, Tine has gone on to deliver talks at events such as AwwwardsConf Amsterdam 2022 and she has devoted her career to dismantling the creative and technical barriers surrounding building on the web. Focusing on thoughtful collaboration and open tech, her work at Vev is helping global brands and creative studios publish award-winning immersive experiences anywhere on the web.

Host

Person

Stine Holmgaard

Chief Growth Officer & Partner at Native Advertising Institute

Stine is the Chief Growth Officer at Native Advertising Institute. She recently returned to NAI after 4 years away. Previously, she has been NAI's Chief Operating Officer running the Native Advertising Days Conference and building and running the Native Advertising Awards Program.

Before her return to NAI, Stine headed up marketing for Solita A/S. Solita is one of the fastest-growing next-gen data consultancies in the Nordics with a rather advanced in-house team of tech-savvy marketers and is present in 8 markets.
Stine is first and foremost a firm believer in data-driven marketing fueled by content marketing, and she believes in running a well-oiled marketing machine by creating interest and excitement through inspiring, relatable, and relevant content designed to attract, engage, and delight external and internal stakeholders. She sees native advertising as a valuable means to increase the chances of presenting GREAT content and important messages to good people in their preferred channels.

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