With the award program, The Native Advertising Institute aims to acknowledge and reward talented professionals within our industry. We wish to promote inspiring, effective and creative work that helps organizations worldwide tell great brand stories in a non-disruptive way.
The Native Advertising Awards include categories under the themes: Organization, strategy, channels, and format. We honor both print and digital campaigns and are proud to be the largest international award program dedicated to native advertising.
All winners were announced on May 10th, 2023 at an online award ceremony.
GOLD:
Adspace Studio - Media24
SILVER:
Ekstra Bladet Brand Stories
BRONZE:
Delfi Brand Studio
GOLD:
BBC Storyworks
SILVER:
Schibsted Brand Studio
BRONZE:
Seznam Brand Studio
GOLD:
Outbrain
SILVER:
|related| smart native ad platform
BRONZE:
Readpeak
WINNER:
Andy Sitta, Seznam Brand Studio
FINALISTS:
Richard Pattinson, BBC StoryWorks
Annie Granatstein, Marriott
GOLD:
Campaign: XL-Hjälpen
Publisher/Agency: Bonnier News Brand Studio
Brand: XL-BYGG
SILVER:
Campaign: Our World is Whiskey
Publisher/Agency: Seznam Brand Studio
Brand: Stará žitná myslivecká
BRONZE:
Campaign: A Toy Storie
Publisher/Agency: Schibsted Partnerstudio
Brand: Kondomeriet AS
GOLD:
Campaign: MEŠTAR
Publisher/Agency: NewsBar
Brand: Addiko Bank Croatia
SILVER:
Campaign: Hungry for Love
Publisher/Agency: Aller Media Creative Studio, Hänt.se and OTW
Brand: LIDL
BRONZE:
Campaign: Forbidden Zone
Publisher/Agency: Seznam Brand Studio
Brand: Voyo
GOLD:
Campaign: How Neptune Energy was saved by a pizza oven
Publisher/Agency: Schibsted Partnerstudio
Brand: Neptune Energy
SILVER:
Campaign: Our World is Whiskey
Publisher/Agency: Seznam Brand Studio
Brand: Stará žitná myslivecká
BRONZE:
Campaign: Passes & Chargers
Publisher/Agency: Seznam Brand Studio
Brand: Hyundai
GOLD:
Campaign: Freely and Actively through Austria
Publisher/Agency: Seznam Brand Studio
Brand: Österreich Werbung
SILVER:
Campaign: Case Danske - Let's talk about financial peace of mind
Publisher/Agency: Sanoma Media Finland
Brand: Danske Bank
BRONZE:
Campaign: ENI
Publisher/Agency: CairoRCS Studio
Brand: ENI
GOLD:
Campaign: Hybrid Is How
Publisher/Agency: WP Creative Group, The Washington Post
Brand: Cisco
SILVER:
Campaign: Ahead of the curve: Meta x Dagbladet Børsen
Publisher/Agency: Meta Denmark and Dagbladet Børsen
Brand: Meta
BRONZE:
Campaign: Business briefs
Publisher/Agency: The Guardian US/The Guardian Labs
Brand: Amazon Web Services
GOLD:
Campaign: In Pursuit of Wellness
Publisher/Agency: BBC StoryWorks Programme Partnerships
Brand: Myndstream
SILVER:
Campaign: On Running Explainer Series
Publisher/Agency: The Explainer Studio at Vox Creative, Vox Media
Brand: On
BRONZE:
Campaign: Passes & Chargers
Publisher/Agency: Seznam Brand Studio
Brand: Hyundai
GOLD:
Campaign: MEŠTAR
Publisher/Agency: NewsBar
Brand: Addiko Bank Croatia
SILVER:
Campaign: How Neptune Energy was saved by a pizza oven
Publisher/Agency: Schibsted Partnerstudio
Brand: Neptune Energy
BRONZE:
Campaign: Case SKiB – Mythbusting in two languages!
Publisher/Agency: Sanoma Media Finland and Staart Oy
Brand: SKiB
GOLD:
Campaign: Velo Veilig Vlaanderen
Publisher/Agency: DPG Media
Brand: HLN and P&V
SILVER:
Campaign: How to Tame a Dragon on a Small Budget
Publisher/Agency: Ekstra Bladet Brand Stories / Carat Denmark
Brand: HBO Max
BRONZE:
Campaign: The Outsiders NFT
Publisher/Agency: 24sata and RZLT
Brand: NEAR Balkans
GOLD:
Campaign: Our World is Whiskey
Publisher/Agency: Seznam Brand Studio
Brand: Stará žitná myslivecká
SILVER:
Campaign: The Outsiders NFT
Publisher/Agency: 24sata and RZLT
Brand: NEAR Balkans
BRONZE:
Campaign: Think
Publisher/Agency: 24sata
Brand: Zagrebačka pivovara
GOLD:
Campaign: Unibet - Gameday med Glenn
Publisher/Agency: Bonnier News Brand Studio
Brand: Unibet
SILVER:
Campaign: The Green medal
Publisher/Agency: 24sata
Brand: Kaufland
GOLD:
Campaign: Who cooks better?
Publisher/Agency: 24sata
Brand: Tommy
GOLD:
Campaign: Case DNA - First phones for tiny ducklings
Publisher/Agency: Sanoma Media Finland and Dagmar
Brand: DNA
SILVER:
Campaign: He Gets Us
Publisher/Agency: Christianity Today and CT Creative Studio
Brand: He Gets Us
BRONZE:
Campaign: Absa Money Makeover - Adspace Studio
Publisher/Agency: City Press and Adspace Studio
Brand: Absa Bank
GOLD:
Campaign: Case Kesko - The starchefs of the Bocuse d'Or
Publisher/Agency: Sanoma Media Finland
Brand: Kesko
SILVER:
Campaign: Case Love it or List it
Publisher/Agency: Sanoma Media Finland
Brand: Nordea
GOLD:
Campaign: Passes & Chargers
Publisher/Agency: Seznam Brand Studio
Brand: Hyundai
SILVER:
Campaign: IG Börssnack
Publisher/Agency: Bonnier News Brand Studio
Brand: IG
BRONZE:
Campaign: Who cooks better?
Publisher/Agency: 24sata
Brand: Tommy
GOLD:
Campaign: The Original Video Awards in Metaverse
Publisher/Agency: 24sata and Agency Bruketa&Žinić&Grey
Brand: 24sata
SILVER:
Campaign: Born to Move
Publisher/Agency: Seznam Brand Studio
Brand: Rajec
BRONZE:
Campaign: Take 10 to Play 2022
Publisher/Agency: Immediate Media Co./Initiative
Brand: LEGO DUPLO
GOLD:
Campaign: How To Build A Human
Publisher/Agency: Mamamia Media Group
Brand: LEGO DUPLO
SILVER:
Campaign: The Podcast: 'My Son Has a Demon'
Publisher/Agency: Heartbeats
Brand: Danske Spil
BRONZE:
Campaign: Abu Dhabi Unwrapped: A Sonic Travel Guide
Publisher/Agency: BBC StoryWorks
Brand: Experience Abu Dhabi
GOLD:
Campaign: Icon Forged in Steel: Royal Oak 50th Anniversary
Publisher/Agency: Morning Studio, South China Morning Post
Brand: Audemars Piguet
SILVER:
Campaign: ČEZ
Publisher/Agency: Czech News Center’s Content Studio
Brand: ČEZ
BRONZE:
Campaign: Stop Wisting!
Publisher/Agency: Schibsted Partnerstudio
Brand: Greenpeace Norway
GOLD:
Campaign: The New Rules of Sales
Publisher/Agency: Atlantic Re:think
Brand: Clari
SILVER:
Campaign: Age of Change
Publisher/Agency: BBC StoryWorks Programme Partnerships
Brand: Terraformation
BRONZE:
Campaign: MEŠTAR
Publisher/Agency: NewsBar
Brand: Addiko Bank Croatia
GOLD:
Campaign: In Pursuit of Wellness; The Art & Science of Living Well
Publisher/Agency: BBC StoryWorks Programme Partnerships
Brand: Global Wellness Institute
SILVER:
Campaign: MEŠTAR
Publisher/Agency: NewsBar
Brand: Addiko Bank Croatia
BRONZE:
Campaign: IG Börssnack
Publisher/Agency: Bonnier News Brand Studio
Brand: IG
GOLD:
Campaign: Common Ground
Publisher/Agency: Atlantic Re:think
Brand: Mastercard
SILVER:
Campaign: The Green medal
Publisher/Agency: 24sata
Brand: Kaufland
BRONZE:
Campaign: Zūdam Kokos
Publisher/Agency: Delfi Brand Studio
Brand: JSC
GOLD:
Campaign: Forbidden Zone
Publisher/Agency: Seznam Brand Studio
Brand: Voyo
SILVER:
Campaign: Ronald McDonald House
Publisher/Agency: Bonnier News Brand Studio
Brand: McDonald's
BRONZE:
Campaign: Lessons for life
Publisher/Agency: 24sata
Brand: UMFO (The Association of Companies for the Management of Pension Funds and Pension Insurance Companies)
GOLD:
Campaign: Forbidden Zone
Publisher/Agency: Seznam Brand Studio
Brand: Voyo
SILVER:
Campaign: Blood Sisters
Publisher/Agency: Schibsted Partnerstudio / Schibsted Sales Service
Brand: Plan International Norway
BRONZE:
Campaign: Got You Covered
Publisher/Agency: Atlantic Re:think
Brand: Ally
GOLD:
Campaign: The Power of Podcast
Publisher/Agency: Content Republic
Brand: Trustmedia
SILVER:
Campaign: Eye-tracking study
Publisher/Agency: Seznam Brand Studio & Mendel Univerzity in Brno (ETLab)
GOLD:
Campaign: The Macallan Experience
Publisher/Agency: Morning Studio, South China Morning Post
Brand: The Macallan
SILVER:
Campaign: Think
Publisher/Agency: 24sata
Brand: Zagrebačka pivovara
GOLD:
Campaign: Rubrique myLIFE
Publisher/Agency: Maison Moderne
Brand: BIL
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