AWARDS JURY MEMBERS 2022

In his position as Head of Writing at Brand Movers, a leading content marketing agency based in Copenhagen, Denmark, Alexander Højfeldt Lund is responsible for every piece of written quality content the agency creates for its many clients.
With a background in journalism, Alexander is focused on creating trustworthy and authentic content for brands. In his work, he emphasises the use of journalistic principles to create quality branded content with a creative edge. Before joining Brand Movers, Alexander worked as a journalist at the regional newspaper Fyens Stifttidende. He has also worked as editor and managing editor at the journalistic agency Media Movers where he was responsible for delivering quality journalism to the daily newspapers Ekstra Bladet, Jyllands-Posten, and Politiken on print and digital.

Dale Lovell is Co-Founder at ADYOULIKE, a worldwide leader in native advertising and the author of Native Advertising: The Essential Guide.

A 20-year career at the forefront of digital media and advertising spans journalism, publishing, marketing and advertising technology. Dale’s career started working for and launching successful digital publishing start-ups, before becoming a content marketing consultant, working with international brands such as The National Geographic Channel.  

Prior to ADYOULIKE, Dale was co-founder of Content Amp, working closely with leading brands and agencies on content strategy and content distribution. A regular contributor to marketing and trade press, he publishes a monthly marketing and publishing newsletter, The Soup is Getting Cold.  

n 2015, Managing Director Raquel Bubar moved across the pond to build and lead the creative and strategy teams of T Brand International within The New York Times Company – a creative endeavor entirely new to the industry at the time. Raquel was selected to pioneer this new international endeavor due to her exceptional leadership skills as proven on work for Philips, Capital One and Purina. Within six years, under Raquel’s guidance, the creative team has tripled in size and grown their entire content portfolio of work and capabilities for global brands such as UBS, Samsung, Unilever and Cartier. Under her leadership the team has delivered on their mission to help brands matter more in the world by achieving creative success across Europe, the Middle East and APAC in targeting The New York Times’s global audiences.

Fara Warner is Vice President of Practice Change at Solutions Journalism Network, a nonprofit organization that trains and connects journalists to report on how people are responding to the world's most important issues. In the past decade, Fara has led diverse teams of developers, designers, writers, and editors to create compelling and creative custom content programs for the world’s largest brands, including Ford Motor Co., Morgan Stanley, MINI USA and Netflix. Her focus on creativity, journalism-forward and storytelling can be seen in the work she has created for WSJ. Custom Studios, the content unit of The Wall Street Journal, where the team’s work has been awarded the Cannes Lion for Effectiveness, two D&AD Pencils for design and development as well as more than 70 other awards. 

Josefine Vännman is the General Manager for Amazon Ads in the Nordics. Before recently joining Amazon Ads, Josefine led the award winning Schibsted Brand Studio in Sweden for six years. Native Advertising has always been close to my heart. It's an inspiring and engaging way of connecting with new and existing customers. When working at Schibsted I used to say to customers and my team that Native Advertising creates a win-win-win solution for advertisers, publishers and the readers of the content.

Richard Pattinson is Global Senior Vice President of BBC StoryWorks, the BBC’s brand studio within BBC Studios. BBC StoryWorks operates in eight countries across North Americas, EMEA and APAC, working with clients to develop and deliver commercial branded content and the sponsorship of BBC editorial across BBC Global News digital and TV platforms.

Previously, Richard was Global Partnerships Editor at BBC World Service Group, the BBC’s global news division which broadcasts weekly to an audience of almost half a billion people on BBC World News TV, BBC World Service radio, bbc.com, and the BBC’s forty plus non-English language services. Prior to that position he was Commissioning Editor for BBC World News and bbc.com, where he oversaw the creation of a large range of editorial content to serve the organisation's global audience in news, across TV and online. 

Richard has worked at the BBC for almost twenty ears, in which time he has produced some of the organisation's most recognised television news programmes, including its flagship nightly UK current affairs show Newsnight from 2004 to 2008.

With a passion for creating engaging content that captures the audience, Maria leads the commercial editorial team at the publisher Dagbladet Børsen - the preferred newspaper of the Danish business for more than 125 years.

Educated as a journalist in 2010 she has worked with native advertising and content marketing throughout her career at several of the most influential btc and btb mediaplatforms in Denmark. The combination of her journalistic background and business insights enables her to take a story first-approach and consistently create high quality advertiser paid content and tailoring the creative concepts to meet the business goals of the advertiser.

As Head of Creative, she ensures that the collaboration between Børsen and the advertiser results in an effective campaign that optimally engages the target group with quality content as well as balancing Børsen’s editorial brand and the advertiser’s business goals.

One of the most award winning and nominated Native Advertising creative directors and producers in Denmark. Responsible for lots of viewers, readers, listeners, users, sales, turnovers and profits in podcast, television and advertising productions. Creator and leader of numerous innovative projects in both start ups and print born medias gone digital. Hosting his own branded content podcasts and providing numerous media with creative consultancy.  

Pat Dizon is co-founder and managing partner at The Huddle Room, one of the fastest-growing independent integrated agencies in the Philippines. With over 15 years experience in integrated media spanning multiple verticals, she believes native advertising is a powerful tool to execute compelling and cut-through campaigns in this high density marketplace.

He works at Schibsted Partnerstudio. They´ve been around since 2015 and create quality content on behalf of almost 400 clients. That makes them Norway's largest content marketing agency, weighing in at more than 70 employees.

In his role as a Team Leader he guides, helps and collaborates with nine producers and a commercial advisor. A great team, he must add. Together, they create channel-adapted content for their brands. Such as VG, Aftenposten, BT and E24. Mostly it´s digital advertising, but their portfolio includes printed news, podcasts and social media. They´ve even started making some TVCs. 

His background is from journalism and especially as a reporter for VG, Norway's largest newspaper. His overall experience in news media is now about twelve years. 

Max Schüler is the Director of Brand Studio at Schibsted Marketing Services in Sweden, Stockholm. Our mission is to significantly increase profitable growth in content marketing and tailor-made solutions. Brand Studios mission is to deliver high-quality, creative content marketing solutions based on demand from Schibsted's advertisers. I feel honored to have the opportunity to participate and judge nominations from world leading content creators.

Chad Pollitt, a decorated veteran of Operation Iraqi Freedom and former US Army Commander, is the Co-founder of Relevance, the world's first and only website dedicated to content promotion, news and insights.

​He’s also a former Adjunct Professor of Internet Marketing at the Indiana University Kelley School of Business and Adjunct Instructor of Content Marketing at the Rutgers University Business School. Chad is a member of the Advisory Board for blockchain technology companies Swachhcoin, Cryptopal and AdHive and the Indiana's Governors Council on Cybersecurity.