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Talk: How to measure the success of a native ad campaign
![](/sites/default/files/styles/thumbnail_50x50/public/person/2023/Andy-Sitta.jpg?itok=uYAGmutF)
As a professional marketer educated in the UK and Australia, with an agency background from London, I am currently reshaping the digital advertising landscape in Czechia as the Head of Seznam Brand Studio, which I founded. My career-long mission is to improve the quality of ads for both clients and readers. By leveraging a variety of formats including articles, videos, podcasts, and others, my team and I connect the largest Czech online audience with brands, effectively telling clients' stories in a visually captivating and engaging manner that drives business results.
In 2023, Andy was named the Native Advertising Marketer of the Year.