Celine Asril

Strategy Director at South China Morning Post

Celine has been in the media and publishing industry for over 15 years. She is a journalist by training and strategist by passion. Presently Strategy Director at South China Morning Post's Morning Studio, she innovates and ideates alongside a team of journalists, editors, video producers, creative directors, designers, and project managers to produce award-winning native advertising content for clients all over the world. Morning Studio is South China Morning Post's branded content team. It is a cross between a creative studio and a mini newsroom.