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Ringier Axel Springer Polska

Ringier Axel Springer Polska is the largest digital publishing and media-tech group in Poland, reaching over 30 million readers monthly. A joint venture between Swiss-based Ringier AG and German media powerhouse Axel Springer, the company operates a multi-platform portfolio spanning news, lifestyle, business, and tech. Its key flagships include Onet (Poland’s leading online portal), Business Insider Polska, Newsweek Polska, Fakt, and Forbes Polska. Beyond media, RAS Polska integrates ad-tech solutions, e-commerce, and specialized digital marketplaces.
 

Brand Studio (RAS Polska)
Brand Studio is Ringier Axel Springer Polska’s dedicated content marketing agency and native advertising production unit. Operating within the publisher’s ad sales structure, Brand Studio acts as a full-service creative engine for advertisers:

  • Journalistic Storytelling: Combines editorial craft with brand goals to produce high-engagement native content, custom digital hubs, interactive longforms, podcasts, and video series.
  • Contextual Integration: Seamlessly weaves advertiser messaging into top editorial environments (such as Onet, Forbes, and Business Insider) to build high credibility and recall.
  • Data & Distribution: Leverages Ringier Axel Springer’s extensive first-party data and distribution network to target specific audience segments across web, audio, social, and print platforms.