Brittany Hennessy

Brittany Hennessy is VP of Social Intelligence Evangelism at Sprout Social, where she helps brands turn real-time audience signals into business decisions across marketing, product, and leadership. She previously served as Senior Director of Influencer Strategy and Talent Partnerships in the Branded Content Studio at Hearst Magazines, building and scaling creator programs for leading brands.

Author of INFLUENCER, Brittany operates at the intersection of branded content, creators, and distribution, focused on how content moves through platforms and drives measurable impact across revenue, retention, and reputation.