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Justin Cremer
Blog posts by
Justin Cremer
Award-winning native campaign highlights power of local media
Instantly infamous Applebee’s spot shows how traditional ads can backfire
12 ways to make terrible branded content (and how to avoid them)
The difference between data and insights in native advertising
Why greenwashing can damage a publisher’s credibility (and how to avoid it)
How native advertisers should respond to the end of third-party cookies
How the world's best native advertiser owns the conversation (and how you can too)