Margarete Rieger

Margarete Rieger is Head of Ad Operations at Purpur Media, where she oversees the strategic and operational management of all campaign executions. She ensures that digital advertising campaigns are delivered efficiently, meet high quality standards, and consistently align with defined performance goals, bringing both structure and clarity to complex AdTech environments. Throughout her role at Purpur Media, Margarete has focused on optimizing internal processes and continuously advancing the company’s technical setups and AdTech structures. She closely monitors and analyzes campaign performance and collaborates with Sales, Programmatic, and clients to secure the best possible outcomes for every campaign, building strong partnerships and driving measurable results.