Peter Sharp

Peter Sharp is a seasoned leader in branded content with over two decades of experience spanning the UK and global markets. Formerly the Head of Commercial Video at the Telegraph, he has demonstrated expertise in driving innovative video strategies and leading high-impact campaigns. His leadership extends to founding several successful agencies, which have collectively generated millions in revenue and managed hundreds of campaigns for prominent global brands. Throughout his career, Peter has consistently combined creative vision with commercial acumen, culminating in his recent role contributing to Saudi Arabia's successful bid for the FIFA World Cup 2034. His broad experience and strategic insight position him as a trusted authority in the branded content industry, known for delivering results with a personable and collaborative approach.