Ruth Davis -

Blog posts by Ruth Davis

Limelight Inc.'s annual report charts ad networks' move from aggregation to curation

Revving breaks new ground with RevHub - the industry's first real fix for the digital economy payment delays

5 top tips for branded podcasts that will build loyal audiences

Jellyfish maximises Google Ads PMax performance using insights from LLMs

Domino's slices through the CTV ad space with new interactive Gamebreaks format

‘It’s good to be chewing gum’: Pär Carlsson on managing client relationships in branded pitches

New Beauty Partnership: Jellyfish wins cosnova media account

DPG Media Advertising integrates Brand Metrics' brand lift technology within its Ad Manager platform

Particular Audience launches first-ever Automated Ad Set Builder for Retail Media

5 important learnings from Poland's latest Content Marketing Report

The five major barriers of branded content and how to overcome them with Luke Spano

Experiences from TLC, Food Network and Discovery Channel: 3 Storytelling structures for success in branded video content