Toni Janjiš

Toni Janjiš

Head of content studio at Hrvatski Telekom (tportal)
With over a decade of experience in the media industry, he currently serves as Head of the content studio at tportal, part of Hrvatski Telekom and a member of the Deutsche Telekom group. In this role, he leads the creation of award-winning branded content, driving innovation and measurable impact across digital media. His leadership has positioned tportal’s Native Studio as Croatia’s market leader in native advertising, recognized for its consistent excellence and strategic business results. By blending editorial quality with a sharp strategic vision, he has made native content a key growth engine for both clients and the platform itself. Throughout his career, he has developed a deep understanding of digital communication trends, brand positioning, and audience behavior. He is known for shaping strategies that extend beyond campaign execution, helping brands build trust, relevance, and lasting reputations. His approach reflects a firm belief that the most effective media strategies are found where creativity, technology, and business intelligence intersect—transforming strong ideas into real-world results.