Kate Pfetsch

Kate Pfetsch is a content, entertainment, and brand strategist who believes in the power of storytelling to transform brands and drive business growth. She leads teams to create award-winning content with measurable impact, blending creative vision with sharp strategic thinking. Her expertise spans global content leadership, cross-functional collaboration, and building innovative teams from the ground up. Kate’s career spans global hospitality, media, and entertainment. She launched Marriott’s Content Studio and guided its streaming debut, helping the brand break new ground in original content. She then developed branded entertainment at Discovery, further honing her ability to connect audiences and brands through compelling stories. Most recently, as the founding hire at Blink49’s Brand Studio, she has continued to shape and lead high-impact content initiatives that sit at the intersection of creativity and business strategy.