Justin Cross

Justin is a seasoned creative executive at People Inc., where he leads dynamic teams and spearheads innovative, multi-channel campaigns for some of the world’s most recognized brands. With expertise spanning content, production, and operations, he ensures every project not only meets but exceeds expectations, blending strategic insight with hands-on execution. Over 17 years, Justin has built a rich career across renowned agencies like Crispin Porter, JWT, and Dentsu, alongside vibrant content studios including The Onion, Deadspin, Gawker, and Univision. This diverse experience has honed his leadership and deepened his understanding of crafting content that resonates across varied platforms and audiences. Known for his quick wit and passion for storytelling, Justin brings warmth and humor to his professional life. He’s always ready for a lively debate about the best ad campaigns of all time, making him both a respected leader and a relatable colleague.