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Inside the Frame: T Brand Studio & L’Oreal Groupe Launch Meeting the Moment Documentary
Go behind the scenes with T Brand Studio (New York Times Advertising) to explore the craft behind their latest documentary, "Meeting the Moment." Building on the multi-year success of the Essentiality of Beauty campaign with L’Oreal Groupe, the advertising collaboration has reached millions through video, audio and the written word across The New York Times ecosystem and beyond.
Join the studio team to learn what it took to develop, promote and premiere their first 30-minute documentary, and hear T Brand Studio's perspective on growing video opportunities and capabilities for global brands.
View the documentary here: https://www.nytimes.com/paidpost/loreal-groupe/video/meeting-the-moment.html
