This content is for members only
Supercharge your native advertising campaign
As a member of the Native Advertising Institute you will have access to the tools you need to win in native advertising.
The Real Deal about AI in Branded Content
AI is transforming the way brands and publishers create content—but at what cost? While some media companies are forging partnerships with AI firms to enhance efficiency and scale, others are fighting back, citing copyright concerns and ethical risks. In this panel, we cut through the hype and controversy to uncover the true impact of AI on branded content and native advertising.
Join industry leaders as they debate the opportunities and challenges AI presents, from personalization and automation to authenticity and trust. We’ll discuss practical use cases, ethical considerations, and the evolving legal landscape, helping you navigate AI’s role in content marketing today—and in the future.
This panel will be moderated by: Hosted by Megan Gilbert, Vice President at FORTUNE Brand Studio (US)
Panelists:
- Nyasha Shani Foy, Business and Legal Affairs Executive at Nyasha S. Foy, Esq.
- Joe Lazer, CMO (Fractional) at Pepper Content
